The goal
A distinctive, accessible e-commerce platform that mirrors Kilo's supermarket-style store at 161 Karangahape Road and moves the in-store feel online.
KILO Vintage sells American-sourced vintage by the kilogram. We built an e-commerce store that mirrors their supermarket-style shop on Karangahape Road, keeping the tactile, playful checkout while it moved online.
A distinctive, accessible e-commerce platform that mirrors Kilo's supermarket-style store at 161 Karangahape Road and moves the in-store feel online.
Selling vintage by weight had to become an engaging online marketplace while keeping the tactile, playful checkout of the physical shop.
An e-commerce build around the sold-by-the-kilo experience, handed over with back-end video guides.
150% return on investment within one day of launch, positive from the first day.